Seventeen (magazine)
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Seventeen | |
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The August 2005 cover of Seventeen, featuring actress Jessica Alba. |
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Editor | Atoosa Rubenstein |
Categories | Teen |
Frequency | Monthly |
Publisher |
Hearst Corporation |
First Issue | 1944 |
Country | United States |
Language | English |
Website | Seventeen.com |
ISSN | unknown |
Seventeen is an American young women's magazine targeted at the teenage group. It was first published in 1944 and is today considered by many to be the most popular magazine for teenage girls although it faces growing competition. Its editor-in-chief is Atoosa Rubenstein.
The content of Seventeen includes information and advice about fashion and trends, celebrities, beauty – skincare, hair and make-up – and lifestyles. It also has a health section about nutrition and exercise, a sex and body section, and quizzes and horoscopes. Its tone is light and positive, and is sometimes considered to be focused on white teens, although the editors are believed to be consciously broadening the content. The article length is kept deliberately brief, high quality photographs emphasize regular celebrity and clothing themes and it is well supported by advertising keen to reach the big-spending demographic of young women.
Founded by Walter Annenberg, the newspaper publisher, it remained in his control for many decades through Triangle Publications until he sold the group to Rupert Murdoch. The magazine was sold in 1991 during Murdoch's debt crisis to the KKR controlled Primedia company. The poor performance of Primedia, prompted the sale of Seventeen to The Hearst Corporation, one of the world's biggest media conglomerates founded by William Randolph Hearst for $182.4 million.
One of the magazine's international editions is the Philippine version published by Summit Media. There's also a Hispanic American edition published by Editorial Televisa.
Singer-songwriter Teddy Geiger served as the cover model for the November 2006 issue, becoming the first male cover in five years.
[edit] Miss Seventeen
As a promotion for the magazine, Seventeen partnered with MTV to create a reality show contest called Miss Seventeen that was broadcast on the MTV network.